SOBA partnered with Lion Mountains, a rice processing company, to trial innovative packaging and marketing tactics. This case study showcases how Lion Mountains successfully unlocked a new market for local rice through these innovations. The result was increased access and demand for quality, affordable, locally produced rice and a new, growing market for Sierra Leone rice farmers and traders.
Angel Investment Brief
Sierra Leone’s startup ecosystem is at a pivotal moment, with rising entrepreneurial activity but a critical funding gap in the ‘missing middle.’ This brief explores why angel investment is essential, the first-mover advantages for investors and the opportunities emerging in one of West Africa’s most dynamic early-stage markets.