Branding bootcamp: Accelerating private sector growth through world-class marketeers

The Branding Bootcamp is a commercial and scalable approach to talent selection and development that launched in partnership with Freetown Business School and Nairobi-based The Brandling. The Bootcamp consists of an intensive training and selection programme for marketeers that aims to address the talent gap in the marketing industry in Sierra Leone.

Topic: Entrepreneurship and innovation
Sector: Other
Geographic Focus: Sierra Leone
Published by: Sierra Leone Opportunities for Business Action (SOBA)
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Women in Tourism: Market and Investment Readiness

In 2024, Invest Salone hosted the “Women in Tourism: Market and Investment Readiness” conference to explore one of the biggest challenges facing women in Sierra Leone’s tourism sector: access to finance. The event brought together financial institutions, policy-makers and entrepreneurs to share insights, build networks and identify opportunities to strengthen women-led businesses.

Topic: Entrepreneurship and innovation, Finance, Gender equality and social inclusion, Government and policy, Investment
Sector: Finance, Investment, Tourism
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Quarterly Newsletter – October 2024

This issue is a round-up of Invest Salone’s work supporting private sector investment and growth in Sierra Leone. It features highlights from the Sierra Leone Investment Summit, an agribusiness investment field trip, collaboration with banks on sustainable lending and stories on how tourism, arts and food are being showcased through Invest Salone’s Made in Salone initiative.

Topic: Entrepreneurship and innovation, Investment, Made in Salone, Sustainable business
Sector: Agriculture, Finance, Investment, Tourism
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